Business

Group Purchase Websites?Survival of the Strongest ????????? ?????2011????????????? ???????????1968???????????????????????????????????????????????? ????group buy website ????, cleave ??, competition ??? survival ?? In mainland China, the year of 2011 is a going of transition for group purchase websites from warm spring to shabby winter. Because of the rat race, 1968 group purchase websites have been specify from pillar to post but to close down. Severe ch totallyenges and tautological market share determine only the strongest basis survive. 1 The origin and the development of group purchase websites 1.1 The birth of Groupon Groupon is the germ of group purchase website whose headquarters is located in Chicago, U.S.A. Andrew stonemason created it in November, 2008. Groupon, whose name is a combination of group and coupon, specializes in providing customers with sacks purchased in bulk. Groupon promotes a new product wh ich is offered a force out and permits distributively one to purchase once every day. This so-and-so be considered as a new field of e-commerce. Groupon descend at its initial public offering on 4th, November, 2011, freeing price is 20$ per share. 1.

2 Development of Groupons in China After the fundamental law of Groupon, its new business comport caused widespread attention all over the world, so did Chinese merchants. It seems that it takes just one nighttime for the various group purchase websites to rise sharply. The business model is copied from the American Groupon. However, to make their c ompanies stay out among the numerous compet! itors, each group purchase website compliments to search for something special, such as bran-new services, creative ideas and financing. The criterion of group purchase websites has increase rapidly from zero to close five thousand in China. The warm spring came antecedent in 2011 for large volume of group purchase websites were clear by most consumers. Meanwhile, the refrigerant winter...If you want to mature a full essay, golf-club it on our website: BestEssayCheap.com

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